Saturday, March 28, 2015

Maybelline New York continues its Centennial Celebrations as itcollaborates with Fashion Pakistan Week Spring/Summer 2015 as OfficialMakeup Partner



[Karachi: 28 March 2015] In line with their international fashion week dominance, World’s no.1 Makeup brand, Maybelline New York continues its 100 years celebrations as it collaborates withFashion Pakistan Week S/S 2015 as the platform’s Official Makeup Partner. The Fashion Pakistan Week S/S 2015 will be held in Karachi from 31stMarch to 3rd April 2015.






The creative team of ‘N-pro by Nabila’ will be commemorating Maybelline New York’s 10 decades of global beauty excellence via a conceptualization of 10 unique looks drawing inspiration from specificeras within the past 100 years, complementing each participating designer/brand’s FPW 2015 collection.



Using Maybelline’s vast range of products, team ‘N-pro by Nabila’ will be interpreting and defining trends from different eras, specifically: 1920’s Fire Glamour, 1930’s Siren in Rouge, 1940’s Pinup Glamour, 1950’s Bombshell Glamour, 1960’s Mod rocker, 1970’s Disco Diva, 1980’s Electric Raver, 1990’s Au Natural Wonder, 2000’s Socialite and the Future Fearless Women and in the process will betranscending the boundaries of traditional fashion aesthetics while chartering new avenues of style and chic.



These looks will be created for all participating designers and brands including Nida Azwer,designers of the Bank Alfalah Rising Talent Show, Lala Textiles, Sania Maskatiya, Fnkasia, Hand made by Madiha Raza, Sadaf Malaterre, Amir Adnan, Sanam Chaudhri, Jafferjees, Abdul Samad, ZaheerAbbas, Caanchi & Lugari presents Bugatti, GulAhmed, Fahad Hussayn, Body Focus Museum, Levi’s, Somal Halepoto, YBQ, Wardha Saleem, Sania Maskatiya for Alkaram, Inaaya, HSY, Sonya Battla, Fifth Element Swarovski by Rizwanullah, Daaman, Zara Shahjahan, Deepak Perwani, Aamna Aqeel and Shamaeel Ansari.



“Internationally, Maybelline New York has always been at the forefront of trend setting beauty at theworld’s biggest fashion weeks. Solidifying a partnership with Fashion Pakistan Week is truly exciting for us, and even more so this year where Maybelline New York turns 100 years. FPW is a unique and impactful platform where creative fashion trends are brought to life and we are proud to celebrate the colorful past and bright future of Maybelline New York with FPW this year” saidMoazzam Ali Khan, General Manager CPD Division of L’Oréal Pakistan (parent company of Maybelline).



“We are excited to announce Maybelline New York as the Official Make-Up Sponsor for Fashion Pakistan Week. Their bold, inventive and accessible approach to make-up makes Maybelline an ideal partner and complements the diverse range of creative talent showing at FPW S/S 2015.” saidSanam Chaudhri, Chairperson Fashion Pakistan Council.

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